Knock Knock ; Who's there ? Nobody !
By any reckoning, this should be an extremely successful business. You have a fantastic distribution set up - reaching every nook and corner of your geography that nobody else can - in what is essentially a distribution business. You have an envious relationship with the consumers. In many places your representative was a trusted friend and confidante. People looked forward to his arrival. You had a state sanctioned monopoly. You have a significant price advantage. You enjoy innumerable fiscal benefits that no competitor enjoys. You have a great brand , so great that collection of your merchandise was a major hobby with an English word specifically only for this. Songs have been written about you that have reached the top of the charts - here (this is the first version - the Beatles and the Carpenters came later) , in case you are musically inclined. With such advantages. you should be roaring away to glory, shouldn't you ? And yet you are a colossal failure and a sitting duck in...